BeU Campaigns

Suit Urself: The Beach Body Tutorial

Alright dolls, I hope you’re ready to take notes! Last week during our weekly body image post, we covered how to shatter fashion “rules”, and why fashion and body-shaming is allover wrong in “If you like it, wear it!” In two easy steps, I’m going to explain how to get a beach body: 1. Have a body. 2. Take it to the beach! Let’s break it down: Have a body Beach body, bikini body – it’s all the same! When we say we need a “____” body in order to do something,…

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Suit Urself: If you like it, wear it!

Last week, we focused on how to start building body confidence. This week’s body image post is dedicated to breaking the rules! Fashion rules, that is. How many times have you thought to yourself, “I can’t wear that because I’m too (insert perceived “flaw” here)?” It’s time to stop thinking that way – it’s only holding you back! You deserve to wear ANYTHING that you love without a second thought of how it will make other people react. As long as you’re comfortable and happy, it’s all good! A quick…

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Suit Urself: Work what you’ve got! Body acceptance tips

Alright, dolls – we’re in week 3 of the Suit Urself Swimsuit Challenge! We’ve gotten a few inquiries about submissions, so I’m very excited to be sharing them with you in the near future! If you’re curious, have a question, or want to participate, please email us at! If you tuned in last week, you will have seen our last weekly body image article “Why Are Swimsuit Challenges Important?” This week, we’re talking about how to begin accepting your body and rock what you’ve already got! Starting to accept…

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Suit Urself: Why are body image challenges important?

You may have heard about our SUIT URSELF Swimsuit Challenge (check out #suiturself on twitter, babes!). This is something I’ve been wanting to do for a while, and summer 2013 seemed like the perfect time to start! Not only are we taking submissions ( for our gallery, but we’re also committing to weekly body image-building articles geared toward helping you in your journey toward body acceptance. Why is this important? How is this NOT important?! Negative body image is holding you back! Did you know that FIFTY percent (yes, half!)…

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Suit Urself! Choose your attitude this summer with our body-positive swimsuit challenge!

Summer is in full swing! It’s an amazing time of year that many of us impatiently wait for. Warm weather, BBQs, vacation time, beach trips – what more could you ask for?! Unfortunately, summer also brings anxiety for many. Instead of enjoying the sun, making memories and participating in events, some of us will be suffocated with body image anxiety. Approximately 91% of women are unhappy with their bodies! Over 30% of women and 20% of men agreed they would consider cosmetic surgery in the future (the statistics remain relatively…

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